Product feed/file requirements

1. If you are a retailer

• Required fields:

  • Product code (it can be internal one or EAN, MPN, REF, SKU…, but must be unique and static)
  • Title
  • Photo
  • Price (tax included or without tax but adding a Tax field)
  • URL
  • Brand
  • Categories
  • EAN and/or MPN and/or GTIN and/or REF

• Optional fields:

  • Price Tax
  • Tags
  • Stock
  • Other attributes (will be parsed as tags)

• Extra fields for Google Shopping feed exporting:

  • Google Shopping categories
  • Shipping configuration
  • Other Google Shopping optional or custom attributes

• You can use as product feed:

  • The product feed you send to Google Shopping
  • The product feed you generate from the CMS you’re using (Magento, Prestashop, etc.)
  • A custom product feed prepared by your developer

2. If you are a brand

• Required fields

  • Product code
  • Title
  • Photo
  • Price (MSRP Manufacturer’s Suggested Retail Price)
  • URL
  • Brand
  • EAN and/or MPN and/or GTIN and/or REF

• Optional fields

  • REF (Product reference)
  • MPN (Manufacturer product number)
  • Tags (Product category, one or more for each product)

You can also refer to this integration guide to know more about the data feed requirements:

Click on the image to open in a new tab (also available in attachment at the end of this article)

FTP Server - Guide

If you need to change the info in your data feed regularly, we can set up a FTP server for you. This way you will upload the data feed file in the server, and we automatically will catch that data (by default each 12 hours) and update it in your platform.

Refer to this presentation to learn how to do it:

Click on the image to open in a new tab (also available in attachment at the end of this article)