IF YOU ARE A RETAILER (NETRIVALS USER)
This module is accesible from Price monitoring > Analytics> Competitiveness by brands
In the Competitiveness by Brands section, you can view all the brands featured in your catalog. This area provides a comprehensive overview of your brand's catalog. The page is organized into multiple sections, allowing you to easily navigate and analyze your catalog's brand competitiveness across various categories and performance metrics.
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Brands: This section lists all the brands included in your catalog.
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Number of products: Displays the total number of products under each brand.
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vs. AVG: Shows the percentage difference between your average price for a specific brand and the average price of competitors for the same brand.
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vs. Cheapest: Highlights the percentage difference between your price and the lowest retailers' price for that brand.
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vs. Competitors: Provides the percentage difference between your price and the price of a specific competitor for that brand, giving you detailed insights into how your pricing compares on a brand-by-brand basis.