Brand Distribution

Learn more about the Brand Distribution section in Netrivals tool

Access by clicking on Direct Web > Analytics > Brand Distribution

This graph helps you analyze how your catalog products and those of your competitors are distributed by brand. This will help you discern which are the main brands that your competitors work with.

  • Sidebar menu: You can find a list with your store/brand and the retailers you have selected.

  • Top brands: The most frequent brands in your catalog.

  • Position: The position of each brand based on the number of products ordered from the first (more products) to the last (less products).

  • %: The percentage of products in the catalog that belongs to that brand.

  • Products: The total brand’s number of products.

Attention! This module may not be that informative for brands exploring their own catalog, since they usually only have one or two brands in their own catalog.

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