Learn more about our Competition Map section included in Netrivals tool for retailers
You can access by clicking on Direct Web > Analytics > Competition Map
In the dropdown menu there are two options:
Competitiveness vs Rivals
In the first bar, you can see how many of your products are more expensive, have an equal or cheaper price (number and percentage).
These attributes are always coded in colors: Red bar (More expensive), Yellow bar (Equal price) and Green bar (Cheaper).
From the second line/bar onwards, you’ll be seeing how many connected products are cheaper, more expensive or have a similar price in comparison to a specific competitor. You can access products under these criteria by simply clicking on the bar graph.
Competitiveness Detailed by Attributes
This graph is based on Brands, Categories, and Tags, you can select the attribute you want to filter by in the left dropdown menu.
IF YOU ARE A BRAND
MSRP vs RP
In the first bar, you can see how many of the connected products are being sold in a lower price, equal or higher than your MSRP. These attributes are always coded in colors: Red bar (Lower than MSRP), Yellow bar (Same MSRP) and Green bar (Higher than MSRP).
From the second line/bar onwards, you’ll be seeing how many connected products of a specific retailer are being sold lower, equal or higher than your MSRP. You can access products under these criteria by simply clicking on the bar graph.
MSRP vs RP detailed
This graph is based on Brands, Categories, and Tags, you can select the attribute you want to filter by in the left dropdown menu.
